Viral Marketing

PodWEB
The promotoion of a product, brand, or service by generating interest in relevant public social networks, blogs, and forums, or by word-of-mouth to family, friends, and colleagues.

Audio and video glossary. 2014.

Look at other dictionaries:

  • Viral marketing — Viral marketing, viral advertising, or marketing buzz are buzzwords referring to marketing techniques that use pre existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales)… …   Wikipedia

  • viral marketing — UK US noun [U] (also referral marketing, viral advertising) MARKETING, INTERNET ► a marketing activity in which information about a product spreads between people, especially on the internet: »Unless your customers are young, a viral marketing… …   Financial and business terms

  • viral marketing — noun A marketing technique in which a company s customers are encouraged to spread knowledge or endorsement of a product by word of mouth or the Internet • • • Main Entry: ↑virus * * * ˈviral marketing 7 noun uncountable a way of advertising in… …   Useful english dictionary

  • viral marketing — viral .marketing n [U] a type of advertising used by Internet companies in which computer users receive and send out advertising messages or images through email without realizing that they are doing this ▪ You can reach more potential customers… …   Dictionary of contemporary English

  • viral marketing — / vaɪrəl ˌmɑ:kɪtɪŋ/ noun marketing by word of mouth or by spreading advertising messages on the Internet …   Marketing dictionary in english

  • Viral-Marketing — Virales Marketing (auch Viralmarketing oder manchmal Virusmarketing, kurz VM) ist eine Marketingform, die soziale Netzwerke und Medien nutzt, um mit einer meist ungewöhnlichen oder hintergründigen Nachricht auf eine Marke, Produkt oder Kampagne… …   Deutsch Wikipedia

  • Viral Marketing — Virales Marketing (auch Viralmarketing oder manchmal Virusmarketing, kurz VM) ist eine Marketingform, die soziale Netzwerke und Medien nutzt, um mit einer meist ungewöhnlichen oder hintergründigen Nachricht auf eine Marke, Produkt oder Kampagne… …   Deutsch Wikipedia

  • viral marketing — (VY.rul mark.uh.ting) n. The promotion of a service or product by using existing customers to pass along a marketing pitch to friends, family, and colleagues. Example Citation: The best viral marketing is not just word of mouth, as some people… …   New words

  • viral marketing — Mktg the rapid spread of a message about a new product or service, in a similar way to the spread of a virus. Viral marketing can be by word of mouth, but it is particularly common on the Internet, where messages can be spread easily and quickly… …   The ultimate business dictionary

  • Viral Marketing — Internet advertising or marketing that spreads exponentially whenever a new user is added. Viral marketing assumes that as each new user starts using the service or product, the advertising will go to everyone with whom that user interacts. An… …   Investment dictionary

  • viral marketing — /vaɪrəl ˈmakətɪŋ/ (say vuyruhl mahkuhting) noun a marketing strategy that encourages individuals to pass on the message to others, thus increasing exposure to the original message exponentially and increasing its influence. –viral marketer, noun …   Australian English dictionary

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